Change our Minds is a four-year campaign addressing the stigma and discrimination associated with mental illness in Queensland. The campaign comprises TV, outdoor, online and press advertising as well as grass-roots community engagement activities. Pledge your support on the website now! www.changeourminds.qld.gov.au
Other Australian campaigns
Act-Belong-Commit - The Mentally Healthy WA campaign aims to improve mental health in six demonstration sites in regional Western Australia. It aims to encourage the whole population of these towns to: Act-Belong-Commit to improve individual resilience and community cohesion.
Beyondblue - national advertising campaign by beyondblue is a series of TV, radio and print advertisements aimed at raising awareness of depression and anxiety.
Kids matter - provides a framework for promotion and prevention approaches to mental health that is specifically oriented to primary schools.
Mindmatters - is a national mental health initiative for secondary schools. It promotes a comprehensive, 'whole of school' approach to mental health and wellbeing, and aims to enhance the development of school environments where young people feel safe, valued, engaged and purposeful.