Skip links and keyboard navigation

Sun safety (Feel Good Facts campaign)

Feel Good Facts is a new campaign aimed at reminding Queenslanders to use healthy habits all year round.

It’s a handle for a series of quick little animations that bring to life all our different health facts and healthy habits, where there tends to be a gap between knowledge and behaviour.

They are fun-sized chunks of information giving tips on how to make the Queensland life feel even better.

The issue

Sun safety

About 2.5 million Queenslanders have been sunburnt in the past 12 months, increasing their risk of developing skin cancer. Queensland has the highest rate of melanoma in the nation and Australia, (along with New Zealand) has the highest in the world.

The campaign

The campaign aims to remind adults to adopt healthy habits in their daily lives, as well as, be role models to children to help them build healthy lifelong behaviours and practices.

Sun safety is one of the key behaviours featured in this series of Feel Good Facts.

Sun safety

  • Apply SPF30 or higher sunscreen
  • Wear a broad-brimmed hat when out in the sun
  • Seek shade when sun is at its peak
  • Wear sunglasses when out in the sun
  • Wear protective clothing.

Feel Good Facts will be seen across out-of-home, digital and social media channels from 19 March to 15 May 2018.

Visit Feel good facts.

Target audience

All Queensland adults including parents and carers of young children (aged under 12 years).

Campaign resources

Online videos

View scripts for all sun safety videos ((DOC, 66 kB))

Eye Safety

Transcript: Eye safety

MUSICAL STING: Feel-Good-Facts (sung)

MUM/VO: Tips to make the feel-good Queensland life, feel even better.
Your eyes can get sunburnt just like your skin. Most people don’t even know they’re doing damage until it’s too late.
That’s why everyone in the family need sunnies with an Eye Protection Factor or EPF of 10.

MUSICAL STING: Feel-Good-Facts (sung)

Sunscreen use-by-date

Transcript: Sunscreen use by date

MUSICAL STING: Feel-Good-Facts (sung)

MUM/VO: Tips to make the feel-good Queensland life, feel even better.
You may not realise sunscreen has an expiry date, and can lose effectiveness if stored at high temperatures.
Keep it in a cool place and throw it out if it’s expired. Don’t forget to buy a replacement.

MUSICAL STING: Feel-Good-Facts (sung)

Sunscreen application

Transcript: Sunscreen application (reflection)

MUSICAL STING: Feel-Good-Facts (sung)

MUM/VO: Tips to make the feel-good Queensland life, feel even better.
Just because you’re not going to the beach, or even if it’s a cloudy day, doesn’t mean you won’t get sunburnt.
Make sunscreen application part of your daily routine…
…because buildings, concrete footpaths and even car windows can reflect harmful UV rays.

MUSICAL STING: Feel-Good-Facts (sung)

Car sun safety kit

Transcript: Sunscreen application (car sun safety)

MUSICAL STING: Feel-Good-Facts (sung)

MUM/VO: Tips to make the feel-good Queensland life, feel even better.
So you’re never caught out, outdoors, make a sun-safety kit for the car.
Include things like hats, long-sleeved shirts, sunglasses and an umbrella.

MUSICAL STING: Feel-Good-Facts (sung)

Last updated: 13 December 2018